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How to spread the word about your success

Author: 
Rebecca Reyes

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These tips can help you communicate your successes to other action teams and the community. It may even help you recruit new members!

After the action forums are over and the dust has settled, residents often ask, "What came out of those dialogues?" It's best if you've stayed connected with participants and the community throughout the process, but sometimes the message about your progress still isn't getting out. Here are some things you can do:

Identify 3-4 successes

 Your action teams may be working on a variety of projects, and focusing on 3-4 of them will be easier to give people an idea of what's happening.

Ask each team what it’s done so far. Gathering numbers and stories to go along with these successes will help bring them to life.

Even small steps toward their goals may be of interest to community members. For example, if one of your action teams is planning a forum with police offers and youth, you could report on relationships they've built or topics they'll focus on if they haven't already held the forum.

 

Write down talking points

Help people know what to say about your progress on action. This could be as simple as putting together 4 bullets on a notecard to send out to action teams. Ask them to share successes with people they know.

 

Spread the word!

If you have a newsletter, send out a special edition featuring successes. If you have a website, showcase them on your homepage. Another way to spread the word is to ask to be featured in other organizations' newsletters, homepages, and social media profiles.

 

Schedule periodic updates

Once you know where to circulate success stories, prepare to send out updates a couple times a year. In addition to reporting on what has happened, also talk about future plans so community members know what to expect.

 

Let others know how they can join 

More people means more work can get done. Let them know it's not too late to get involved. Inspire residents to not only read about the action teams' progress, but to also be a part of the success.

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Connecticut Civic Ambassadors are everyday people who care about and engage others in their communities by creating opportunities for civic participation that strengthens our state’s "civic health."

Dialogue to Change

Our ultimate goal is to create positive community change that includes everyone, and our tools, advice, and resources foster that kind of change. Whether you’re grappling with a divisive community issue, or simply want to include residents’ voices in city government, Everyday Democracy's Dialogue to Change process, using a racial equity lens, can help.